As part of the activities under Project AIN8748, on the morning of September 12, the Youth Union and Student Association of the University of Sciences, Hue University (HUSC) collaborated with the Hue City Cooperative Alliance to successfully organize the Presentation Round of the Media Initiative Contest to support the business of Incense and Agarwood Cone products for Phong Dien Compassion Cooperative.
Lively Presentations and Defense During the competition round, participating teams directly presented their ideas and defended their media strategies before the Board of Judges. Each project presented a unique color, demonstrating serious investment, creative thinking, and a strong sense of responsibility among young people aiming to support, elevate brand value, and commercialize the Incense and Agarwood Cone products of Phong Dien Compassion Cooperative.
The judges provided professional feedback and deep insights, helping the teams refine their communication strategies, operational feasibility, and practical market approach. 05 Outstanding Ideas Move to the Implementation Phase Based on rigorous evaluation criteria regarding creativity, feasibility, communication effectiveness, and practical applicability, the Board of Judges selected the 05 most outstanding ideas to proceed to the Implementation Phase.
The upcoming journey will be a crucial time for teams to turn plans on paper into action, concrete products, and measurable value for the community and the cooperative. The competition serves not only as an academic platform helping students hone practical skills, but also demonstrates the proactive role of Hue Uni youth in accompanying local collective economic entities.
Congratulations to the 05 outstanding teams, and we wish them continued creative spirit and success in the upcoming Implementation Phase!




